Flipped lecture: Search

Just google it…

Imagine someone offering to sell you a tattslotto ticket. You declined. Your arch enemy bought the ticket. They won first division.

That’s what it was like for many investors given the opportunity to invest in Google in its early years. It seems like a no brainer, but back in the 90s, it was the first of its kind to use links between web pages to assess the relevance of search results. And people were sceptical. A company called excite, a competing search engine had the first opportunity to buy Google for a mere million dollars. For a company thats worth nearly two hundred billion dollars, you’d be spewing.

Most people I know wouldn’t think twice about using a different search engine. When I accidentally end up on Yahoo it feels wrong, despite the fact that its been around longer.

Google has become more than the name of a search engine. I googled ‘how much is Google worth’ to write this post. I use gmail, not email. Nobody has ever asked me to yahoo something. We google it, we don’t browse the web for it. In all the chaos of the internet boom, I know I will find answers on google.

Watch the video here


Search engine comparison

I chose to compare the results of three different search engines:

– google

– duckduckgo


– instagrok

I ranked them:

1. google

2. instagrok

3. duckduckgo

Instagrok was set out in a way that allowed me to work with and annotate the results. It provided different layouts as well, catering for different learning types. It took a while to load, however, and did not offer obvious links to other sites. I would use it again for school research, but only in combination with another search engine.

Duckduckgo was faster than Instagrok but the colour and font looked less professional than google, which it was more similar to.

Google still stands as my favourite search engine, and it knows it too. It was the quickest and the most accurate. It offers definitions as other search engines do, but the  search results are more relevant.